PPC Strategy and Management
If you want someone experienced to take over the day to day running of your Google Ads or Meta Ads campaigns, this is the service for you. I manage everything from start to finish so you do not have to worry about it, and I report back to you regularly so you always know exactly what is happening and how things are performing.
What is Included
When I take on a management client I handle all of it. That starts with understanding your business, your goals and your audience properly so I can build or restructure your campaigns in a way that is actually going to deliver results.
On an ongoing basis I monitor your campaigns daily, checking performance, pausing anything that is not working, adjusting bids and budgets and making sure nothing is wasting money. Every week I go through a more detailed optimisation process where I dig into the data, test new approaches and refine what is already working. At the start of each month I put together a plan for what needs to happen over the coming weeks based on performance trends, seasonal factors and anything else that is relevant to your business.
I also keep an eye on what your competitors are doing. If they change their ads, adjust their positioning or start targeting new keywords, I will spot it and factor it into how we are running your campaigns.
Reporting That Actually Makes Sense
You will get regular reports that tell you what you actually need to know in plain language. I do not send over spreadsheets full of numbers that do not mean anything or try to bury bad news in technical jargon. If things are going well I will explain why, and if something needs attention I will tell you what it is and what I am doing about it.
I am also always available to chat if you have questions or want to discuss anything between reports. You will not be waiting days for a response or trying to get through to someone who does not know your account.
Its More Than Just the Ads
A lot of PPC management services only focus on what is happening inside the ad platform. I take a broader approach than that because the ads are only one part of the equation. I also look at your analytics and conversion tracking to make sure we are measuring things properly, review your landing pages to check they are converting as well as they should be, and keep an eye on the overall picture so we are not just chasing clicks but actually driving real business results.
Why This Works Better Than Hiring In-House
Hiring a full time PPC specialist is expensive. By the time you factor in salary, training, software and the time it takes to get someone up to speed, you are looking at a significant investment. With Only PPC you get all the benefits of having a dedicated expert on your account at a fraction of that cost, and you get someone who has years of experience across dozens of different accounts and industries rather than someone who has only ever worked on yours.
Lets Talk About Your Campaigns
If you are currently running ads and you are not happy with the results, or you just want someone who knows what they are doing to take it off your plate, get in touch. The first conversation is always free and there is no obligation.